softly SHEA

level-up your daily routine with our

organic shea skincare

learn more

place an order

proudly made & located in Toronto, ON

softlySHEAshop@gmail.com

why shea?

all of our shea butter products are crafted with over 95% Canadian & USDA organic ingredients, providing a deeply hydrating & experience
shea butter not only moisturizes, but also may reduce the appearance of stretch marks, scars, & signs of aging
naturally anti-inflammatory, shea butter aids in improving eczema symptoms, & makes it ideal for sensitive skin types
be proud to support a local business & empower women entrepreneurs, while benefiting from artisanal skincare

what's in the tin?

please visit “place an order” to view our full product line and get further details
please visit “place an order” to view our full product line and get further details
please visit “place an order” to view our full product line and get further details
please visit “place an order” to view our full product line and get further details
please visit “place an order” to view our full product line and get further details once this product has launched; the product title will be updated here once it is available.
please visit “place an order” to view our full product line and get further details once this product has launched; the product title will be updated here once it is available.

upcoming & recent events

April 18, 2026 from 10am-6pm 
April 19, 2026 from 10am-5pm

Metro Toronto Convention Centre
255 Front Street West, Toronto, ON

Eat Well Live Well Expo

February 7, 2026 from 11:30am-5pm


Riverdale Hub
1326 Gerrard Street East, Toronto, ON

Valentine’s Artisan Market

January 18, 2026 from 11am-4pm


Parkdale Hall
1605 Queen Street West, Toronto, ON

Winter sWellness

what’s in

the tin?

full ingredient listing for our organic whipped shea body butters:

organic shea butter, organic jojoba oil,

organic extra virgin cold pressed coconut oil,

organic beeswax, cold pressed vitamin e oil,

organic arrowroot powder, essential oils (note: our naked

[unscented] products contain zero essential oils or fragrances)

love, hopes & dreams

place an order

about Anita

learn about the owner & how our brand came to fruition

Hello, and welcome! my name is Anita, & I’m the founder of softly SHEA, a woman-owned & tiny-yet-mighty business proudly based in Toronto!

I’m passionate about natural health & skincare, with a special love for organic shea butter and its incredible healing properties. I began my business with the goal of sharing the benefits of high-quality, organically sourced shea butter products with my community & beyond.

My journey into the world of wellness & self-care kicked off with a desire to take better care of myself & my skin using natural, wholesome ingredients. Shea butter quickly became a staple in my routine due to its ability to nourish, hydrate & soothe. I’ve since dedicated myself to creating products that support both beauty & wellness, using only the best ingredients to help others achieve healthy & radiant skin.

Thank you for supporting me! I’m honoured to be a part of your self-&-skin care journey, & look forward to connecting with you soon!

Warmly,

Anita

Owner & Operator